Monday, April 11, 2011

ISOM - 1st report on individual assignment

Part 1:

The organization I will be talking will be Speedy Videos. Currently established in Malaysia. Speedy will be the largest home-entertainment provider in Malaysia defeating all their competitors with 60 stores nationwide. It initially started as a brick and mortar company when the internet was not widely used by people of the country. Then they developed a website of their own for their customers to view their products as well as purchasing them online. With the website, they are able to obtain a different set of customers which means expanding their customer scope.

The area in the organization that I will be focusing will be the IT department.

The system which I will be focusing in the organization will be the company website. Through observation and comparison with other websites which is has similar customer to reach out to, I found that Speedy Video's website has a lot to improve in order to attract more customers and make it more interesting and informative.

Part 2:

The possible task that will be carried out in completing this assignment will be improving the website as well as figuring the appropriate contents which are suitable for the home country of it. The time taken will be 10 weeks.

I will conduct the research through observation, email interview, internet as well as any source that is available for my reach.

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